With buyers unable to touch the item before purchasing, photography is one of the key elements of the online shopping decision making process. For this reason, like most online marketplaces, eBay is a visual platform. Every item listing must have at least one item photo, which is shown prominently on search results. Item photography standards…
Category: Listing
Listing an item is the first step to making a sale on eBay. Learn how to write effective listing titles, take appealing photos, relist items and more.
The Complete Guide to Relisting on eBay
When an item does not sell, eBay provides sellers a quick way to list the item again to give it another opportunity to be sold. This is referred to as relisting and has been a selling feature on eBay for many years. The relisting procedure has, however, been through various changes during this time. Aimed…
Pricing Items on eBay: 5 Essential Tips
Learning to price items appropriately is a crucial skill for selling on eBay. Item pricing remains one of the top factors to influence a sale, alongside shipping speed, shipping cost and availability. Determining sale prices can be a particularly perplexing task for new eBay sellers. Low pricing may entice more buyers but profits will also…
Item Specifics on eBay: What Sellers Need to Know
Item specifics are becoming increasingly important on eBay, with more and more listing categories requiring their inclusion. This is undoubtedly due to eBay’s commitment to move towards product based shopping, a process that will apparently help buyers find items more quickly and easily. This article will first clarify what item specifics are before concentrating on…
How to Write Great eBay Listing Titles and Descriptions
Writing a great listing title and description is a keystone to selling on eBay. While other aspects to selling remain ever important (shipping, returns and so on), no sales can happen without an effective listing. Providing the very first impression of your item, listing titles are even more essential to get right. Before creating your…
The Facts About Bid Retraction on eBay
eBay was founded (and is best known) as an online auction marketplace. Today, around 10% of listings are still run as auctions. Though that percentage may sound low, keep in mind that over 1.3 billion listings are created every year on eBay. Sellers who specialise in auction listings may have noticed a recent upswing in…
How to Sell Broken or Defective Items on eBay
eBay has a reputation as an online marketplace for quality used items and well as, increasingly, brand new items. However, it is also a popular forum to sell broken or defective items. In fact, the first item sold on eBay in 1995 by founder Pierre Omidyar was a broken laser pointer. Almost a throwback to the…
How to Effectively Use Keywords in eBay Listing Titles
The title of a listing, alongside an image, is the first impression a potential buyer has of an item. It strongly influences their decision to read more about the product and potentially later purchase. For this reason, writing effective listing titles should not be underestimated by new sellers. Keywords are a crucial factor in creating successful…
How to Take Great eBay Item Photos
Arguably one of the, if not the most, important parts of an eBay listing, photos provide buyers with their first impression of the item. While photos do not have to be of a professional grade, they should look appealing, be taken well and represent the item accurately. Here are some simple ways to produce fantastic…
Using Completed Listings to Determine How Much Your Item is Worth
Sometimes it can be hard to decide how much to list an item for. eBay itself can be a useful tool when researching how much an item has sold for in the past, which you can use as a guide for what your item is worth. This can be especially useful if you are planning on listing your item…